Exclusive: ‘CBS Mornings’ Unveils New Studio with Nostalgic Design Revival

The Iconic CBS Mornings Returns to Its Roots

The iconic CBS Mornings show is making a nostalgic return to its original studio, but with a fresh, midcentury modern twist. This exclusive look at the newly remodeled space reveals how the show is embracing its history while also looking ahead. From retro design elements to a vibrant color scheme, the new Studio 57 reflects both the past and future of the program.

Historical Ties to the Past

Located in Manhattan, the CBS Broadcast Center first opened as the CBS Production Center in 1964 after being purchased from Sheffield Farms, a commercial dairy business, in 1952. Over the years, the facility has evolved into the global headquarters of CBS News. Studio 57, where CBS Mornings was originally based, has undergone several transformations, including a move to Times Square in 2021 when the show adopted its current format with co-hosts Gayle King, Tony Dokoupil, and Nate Burleson.

Now, as the show returns to its original studio, the design team has made thoughtful choices to honor its legacy. “We’ve tried to show off many aspects of the original space,” says Alison Hawley, senior director at CBS News. “The authentic brick walls are painted a fresh white and can be seen throughout the studio.”

A Nostalgic Design Approach

The new Studio 57 features a vibrant color palette that evokes the energy of a morning broadcast. The design includes a stunning view of the New York City skyline behind the hosts’ desk, creating an inviting atmosphere for viewers. Beyond the ’60s-inspired color scheme, the space is filled with retro design elements such as a large stained-glass window, wood paneling, and fluted walls that pay homage to a bygone era.

“Midcentury modern design was a strong influence throughout the studio,” Hawley explains. “There is a nostalgia and a timelessness to that inspiration.” The fluted walls, which were previously used in the Times Square studio and the CBS Evening News set, have been reintroduced to maintain a consistent aesthetic across multiple CBS News studios.

Integrating Corporate Identity

One of the most unique design elements is the integration of the iconic CBS “eye” symbol. Found in the wood paneling and other areas of the studio, this symbol appears in different forms, including a complete logo and a deconstructed version. “We were able to use it in the floor and ceiling, as reflections of each other, as well as with large, cropped shapes rendered with vertical wood fins in the walls,” says Gabriel Almanzar, VP of creative and editing operations at CBS News.

Preparing for the Future

As the show evolves, the new studio is designed with the future in mind. Shawna Thomas, executive producer of CBS Mornings and CBS Mornings Plus, emphasizes that the design team did not simply aim to replicate the past. “We needed to keep pushing down the path we have already charted of creating personal and inviting spaces for guests and conversations,” she says.

The studio now features four presentation areas, along with touchscreen and green room spaces. Almanzar notes that the LED footprint allows for seamless transitions between custom graphics, making the space adaptable for various broadcasts. “This reimagined home reflects CBS News’ commitment to timeless storytelling, innovation, and creating a destination where audiences feel connected to the conversations that shape our world,” he adds.

Hosts Share Their Thoughts

Gayle King, Tony Dokoupil, and Nate Burleson shared their insights on the new space during a Q&A session. When asked what they were most excited about, King said, “We’ve been rehearsing in the space, and I think that it’s really attractive and inviting.” Dokoupil highlighted the return of the newsroom above the studio, which allows for better collaboration among colleagues.

Nate Burleson expressed his excitement about working in the same building where he shoots other shows, like the NFL Today Show. “It’s an honor to sit at the CBS Mornings table in a studio and a building that is as iconic as it gets,” he said.

When asked about their favorite old-school design trends, King jokingly wished for the return of lava lamps but hoped shag carpets would stay in the past. Dokoupil praised the current blue and yellow color scheme, calling it “perfect.”

A Connection to the Past

For Burleson, the history of the building is a constant reminder of the show’s legacy. “The history is in your face—when you step off the elevator to go to your office every morning, they have black-and-white photos of some of the greats in their most significant moments,” he said. This connection to the past helps create a sense of continuity for the hosts and the audience alike.